Managing social media campaigns can be incredibly time-consuming. It can be hard to find the manpower needed to execute a decent campaign, which is why you need social media tools to take care of your platforms.Below, we'll cover the top social media tool ...
Social media can be an incredible asset to your business. It can allow you to reach millions of potential customers all over the world. However, though social media is a powerful tool, it is one that is often misused by even sophisticated businesses. To h ...
One of the biggest obstacles that you can ever encounter while trying to be creative is your inner critic. This is the part of you that cuts off an idea mid-thought and is always on the lookout for what is wrong with an idea. This part of your mind is not ...
The Headline.It ties all of the visual concepts of the piece together, making sense of an incomplete idea. But it can also stand alone; the very thing draws people into looking at the ad in first place. In a world where everyone is fighting for the reader ...
Back in 2011, Dominos Pizza released its now legendary “Show Us Your Pizza” campaign. The campaign was a response to the misleading advertising that had angered customers worldwide. Expecting to receive a delicious, picturesque pizza as shown in the comme ...
Analysing consumer behaviour on social media is like drinking from a fire hose. There is so much information to absorb, that it can at times feel counter productive to even look at it. But from every data set, trends emerge, and we now have a pretty good ...
There was a time, not too long ago, when Facebook felt a little bit like a local farmer’s market. It was filled with a decent number of customers, with humble little stalls owned by regular people selling their goods. If one of the stall owners decided to ...
Corporate videos are all the rage. With the rise in digital technology and social media, they are also cheaper and better-made than ever before. This makes them a perfect tool for promoting your business and letting your customers know what you do and wha ...
As a thought experiment, reflect for a moment on the amount of advertising consumed throughout your lifetime. I don’t mean in one dimension either. Not advertising present solely in TV, radio, newspapers, billboards and the like. Rather, consider every in ...
Increasing your Facebook engagement can appear to be overwhelming if you are new to Facebook advertising. However, it is surmountable if you take time figuring out how best to keep individuals engaged and intrigued by your content. What is Facebook E ...
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