Your website is your most important piece of advertising. It will be the first point of contact the vast majority of your clients will have with your business. It will determine how they judge the legitimacy of your company, and how likely they are to engage with you.
It is therefore important to incorporate modern web design trends into your site. For this reason, here are the top 5 web design trends to consider when designing a website.
Mobile-Friendly Design
The majority of web traffic no longer comes from desktops, but from smartphones. It is therefore of paramount importance that you design websites to be easily accessible on phones.This is where the mobile-friendly websites comes into play. By optimizing your sites for mobile devices, you will dramatically decrease the bounce rate of your users.
Dark Color Schemes
Dark color schemes can provide numerous benefits to the look and feel of a website. Among them are:
- Naturally highlighted portions of text due to contrast
- Easier information flow
- Lower energy consumption due to lower laptop brightness
- Easier on user eyes
Voice Functioning
Voice-activated internet interfaces can enable quick online contact, allowing customers to get their needs met quickly.Users can specify their needs without having to wait for a longer response. As a result, your website will be made to be both enjoyable and engaging.
Muted tones
For the website background and color graphics, it can be a wise move to use more peaceful, neutral, and muted tones. It allows you to draw attention to the content of your website, rather than the background of that website.
Chatbots
Chatbots have the potential to replace customer service and support entirely. They improve human responses and help e-commerce businesses in a variety of ways. Even in website design, after selecting actionable items, chatbots may manage 90% of consumer conversation.
Investing in chatbots is one of the most cost-effective methods for organizations to save money. A single chatbot can perform tasks that would take multiple humans to complete. This makes a chatbot a viable option for your website.
Standing Out
With millions upon millions of active websites online, you need to do everything you can to stand out from the competition. Listed are only some of the many optimisations you can implement to give your website an edge. If it all seems to be overwhelming, you can hire the best web design company in Perth, Ad Impact, to take care of all of it for you. Our team of professional web designers can create a website that communicates to your customers effectively and concisely.
