Advertising in its most basic form is about achieving one thing… growth. Whether you’re looking to get more customers, increase brand awareness or promote a cause, the need for growth is the driving force behind it all. That's why our mission is to help businesses make a mark by guiding them through the growth process, even in ways that aren't directly related to advertising and marketing.
We're more than just an ad agency. We’re a growth agency.
The creative side of our Agency is where the magic happens. This is the part where we get to put all of our imaginative skill into transforming your business. Our core goal is simple: We want to find the most compelling way to help you achieve your business goals.
We begin this process by creating a strategic outline that is used to guide our efforts. This framework ensures that our creative work successfully communicates the core message of your business, in all mediums. We then use our creative talents to create powerful campaigns that catch the attention of your target audience. We have over 29 years of award-winning creative experience behind us, so you can rest assured that you’re in good hands.
How you advertise in different cities can vary, and advertising in Perth is no exception. This is because the mediums that you choose to advertise on have a significant impact on the response you get from your target audience and those mediums are influenced by the social landscape. Luckily, we’ve got the experience to navigate you through this process and find the right fit for your business.
We’ve been in Perth for years and are one of the most experienced Perth-based agencies. In all this time we have developed a deep understanding of the ins and outs of how to successfully help businesses reach their goals. Advertising is in our blood, from TV to online and beyond!
Powerful ideas require solid communication, and a strong visual presence is an integral part of making that happen. This is why design is something we take great pride in.
Giving your brand its own unique personality relies heavily on what people see when they look at it. For example, your logo communicates a lot about your business through the use of fonts, colours and shapes. With this in mind, it’s important that the visual elements of your brand are created with a strategic mindset. Like everything we do, strategy lies at the heart of our design process. We ensure that every colour, font and shape is used to communicate something specific about your business (i.e. the message that will help you achieve your business goals).
The Digital sphere is currently the fastest growing marketing space. With changes happening on a monthly (and sometimes weekly basis in some cases), we ensure that we’re always up to date with the latest in what’s happening.
When it comes to digital, our focus is to create content that is tailor-made to your goals. For advertising mediums like Adwords, we target keywords that will give you the best ROI. By being strategic with our approach, we ensure that you can reach your goals with the least amount of financial waste. For websites, we place a large emphasis on functionality (without sacrificing style). Websites need to be responsive in order to work on a variety of different platforms, such as desktops, mobiles and tablets. That’s why we create them with this functionality built-in.
Integration in marketing is the connection between every aspect of your business strategy to ensure a key umbrella message is communicated across all mediums, which alleviates any fragmentation.
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If you feel like you're spending a lot of money on your Adwords campaign but you're not getting the conversion you want, it's probably time to change your strategy.
The strategic and creative direction provided by Ad Impact, together with its ongoing commitment to our business, has contributed to our success, which has helped our division become a major player for the Summit Homes Group.