Vers is a high-end fashion store that offers contemporary, chic European brands.
Our task was to create a look and identity for the brand that could be taken across all collateral, as well as storefronts.
These instore point-of-sale posters were designed to launch the Vers Couture Spring range of footwear at the Australian Shoe Fare held in Sydney.
Interesting fact: There are over 30,000 flowers made of shoes in each poster.
Archive magazine is a prestigious publication printed in Salzburg, Austria. Showcasing the very best advertising world wide. The Vers Spring campaign is the only advertising to be chosen from Australia in the September/October 2007 issue.