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Posted by luke on 31 Aug 2018 11:46 AM

TV verses Digital Video

Two giants in modern advertising.

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Posted by luke on 31 Jul 2018 09:48 AM

Is TV Irrelevant?

Digital is taking over...or so they say.

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Posted by christian on 20 Apr 2018 04:35 PM

Google, Amazon And The Case For TV Advertising

Why it is that the world's biggest tech companies still need TV.

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Posted by christian on 13 Apr 2018 05:21 PM

Traditional Media's Resurgence

Why tech giants can't seem to shake off the vice-grip that is traditional media

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Posted by christian on 8 Feb 2018 04:20 PM

The Value of TV Advertising

A discussion of the benefits of sticking to a more traditional medium of advertising.

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Posted by luke on 27 Oct 2017 06:04 PM

Is TV Advertising Right For You?

TV is clearly the most powerful medium for influencing customers and the most seductive medium for business owners. It's an amazing medium for sure, but is it right for you?

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Posted by luke on 26 May 2017 09:06 PM

TV Advertising In Generation Netflix

The myth that TV advertising is becoming an irrelevant form of marketing seems plausible on the surface, but when you really look at the stats the story is very different.

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Topics: TV Television
Posted by luke on 8 May 2016 01:33 AM

How To Get More Out Of TV Advertising Rates

A solid understanding of the TARP system could be preventing you from getting the most from your TV advertising rates.

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Topics: TV
Posted by luke on 2 Apr 2016 08:00 PM

How Long Until TV Is De-throned?

TV advertising spend is not going ot be on top for long.

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Topics: TV Television

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