Corporate videos are getting more and more popular, so it's more important than ever to make yours stand out.
Digital is taking over...or so they say.
The art of balancing two disparate marketing techniques
The psychological techniques marketers use to influence you
What it is about creative advertising that elevates an ad
An examination of the ads strewn across our own backyard
How to make sure you're blogging with a purpose
30 years ago today Ad Impact opened its doors!
There are seemingly infinite methods of advertising and only finite advertising budgets. The question is, how should you spend?
When economic times get difficult, most companies cut back their advertising. While this is understandable, is it really the best move?